Internet Law & Brand Protection
Brand Protection
Protecting your brand is crucial for maintaining its value and reputation. Here are some key steps you can take:
- Register Trademarks and Copyrights: Ensure your brand name, logo, and any unique content are legally protected. This prevents others from using your brand identity without permission.
- Secure Domain Names: Purchase all relevant domain names, including variations and common misspellings of your brand. This helps prevent cybersquatting and ensures customers find your official site.
- Monitor Online Presence: Regularly check for unauthorized use of your brand on websites, social media, and marketplaces. Tools like Google Alerts can help you stay informed.
- Use Legal Agreements: Implement non-disclosure agreements (NDAs) and contracts with partners, employees, and vendors to protect your brand’s confidential information.
- Enforce Your Rights: Take action against any infringement. This might involve sending cease-and-desist letters or pursuing legal action if necessary.
- Educate Your Team: Make sure everyone involved with your brand understands the importance of brand protection and knows how to spot potential threats
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Brand Recovery
Domain Name Dispute Resolution
We can help if your brand is misused to deceive consumers online (also known as “cybersquatting”), Experts at Feeney IP can represent you at the World Intellectual Property Office – the global leader in domain name dispute resolution. We can help you reclaim the infringing domain name using an online enforcement tool called the UDRP or a national “ccTLD” variant.
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Brand Registry
We can assist you with registering your brand at multiple online marketplaces, such as Amazon®, Etsy®, Walmart.com®, and Shopify®, just to name a few.
Brand Registry helps Rights Owners protect registered trademarks on Amazon and create a more accurate and trusted experience for customers. As the gatekeeper for your company, our role is very important. Enrollment in Brand Registry gives Rights Owners access to powerful tools including proprietary text and image search in addition to increased authority over product listings that have your brand name.